RARE DM

Rare DM is Brooklyn-based singer, producer and multi-instrumentalist Erin Hoagg.

With a collection of vintage analog synths, Hoagg transforms the mundane into the magical, transposing real DMs she’s sent and received into romantic darkwave dance-pop music. Her songs reflect on the fractured nature of modern communication and online dating, rendering vulnerable and visceral moments in raw detail.

Recent single “Send Nudes” was described as “somber yet scintillating” by PAPER, and “sent ripples across the electronic music spectrum” (Post-Punk.com). The accompanying music video has since racked up 165K+ views on YouTube.

Follow-up “Rolex” is a creepy club banger that echoes the acid techno of the ‘90s as much as the distant future: a compelling piece of neon-lit hybrid pop.

Rare DM lives up to her name in live performance by utilizing a DAW-less setup—dancing between an Octatrack, a Machinedrum and other analog gear. 2022 alone saw Rare DM opening for Molchat Doma, headlining Verboden Festival (Vancouver) and performing at SXSW, Cold Waves X (Chicago), Flesh & Steel (NYC) and selling out Synthicide’s debut Goth Boat “Synths at Sea” in New York. See Rare DM this May supporting Drab Majesty on their tour across Mexico.